Name
Address · Email · Phone Number · LinkedIn
EDUCATION
University of Central Florida, Orlando, FL May 20XX
Bachelor of Science in Advertising/Public Relations GPA: 3.32
RELATED COURSEWORK
Advertising Media Planning Advertising Campaigns Advertising Media Sales
Mass Media Graphics Professional Issues in Advertising International Advertising
ADVERTISING PROJECTS
Branding Campaign – Client: OrderUp! (1st Place), Orlando, FL Spring 20XX
• Built a mock-up brand identity for a new, local food delivery service’s planned expansion
• Worked with a team of four on creative planning and execution of a campaign involving social media,
meet-up groups in populated urban neighborhoods, and proposed major Orlando event sponsorships
Media Plan – Client: Baltimore Uber, Orlando, FL Fall 20XX
• Created a media plan, budget and flowchart for a 20XX campaign in the target market
ADVERTISING EXPERIENCE
Central Florida Zoo & botanical Gardens – Marketing Department, Sanford, FL August 20XX – present
Advertising & Promotions Intern
• Perform market research; obtain media sponsorship; support promotional events, exhibit and program
launches; and ensure sponsorship fulfillment
• Research prospective partners including non-profit organizations as well as local and national business
• Coordinate and assist in integrated communications for promotional programs with Creative Services,
Media Relations and Digital Marketing departments
ALIGN Public Strategies, LLC, Orlando, FL May 20XX – August 20XX
Media & Advertising Department Intern
• Conducted basic initial media research, including digital searches and telephone requests
• Sorted media kits and proposals as they were submitted, approximately five items per week
• Built maintenance documents to share with other departments internally and externally including
media authorization forms, insertion orders, digital tracking reports and TV/radio traffic instructs
• Sent requests to representatives for invoices, broadcast schedules and proofs of performance
• Built and maintained client relationships on behalf of the agency in an effort to be better prepared to
execute, negotiate and implement approved advertising campaigns
LEADERSHIP
XYZ Fraternity, University of Central Florida, Orlando, FL September 20XX – present
Communications & Development Chair August 20XX – present
• Oversee distribution of monthly newsletters to over 600 parents, chapter alumni, and the national
office with updates on events, fundraising, and membership to elicit donations to the amount of
$15,000 each year
• Outline and design newsletter and social media graphics using Adobe InDesign